Search Sales Navigator Metrics is a powerful tool that helps you generate actionable insights by extracting comprehensive lead metrics from LinkedIn Sales Navigator. Starting from a Sales Navigator Company ID, this action automates the process of collecting data on employees from a specific company.
With this action, you can:
- Generate a Sales Navigator Employees URL based on the company you're researching.
- Refine your search with Boolean keywords, job titles, locations, seniority levels, and functions to target specific employee profiles.
- Automatically retrieve essential metrics about your leads from the company, allowing you to focus on the most relevant prospects.
- Filter out saved, viewed, or CRM contacts for a clean and relevant lead list.
This action simplifies and enhances the lead generation process, giving you the data you need to make informed decisions on Sales Navigator, all while saving time and effort.
How does this action work?
This Search Sales Navigator Metrics action automates the process of collecting lead metrics from a company of your choice. Here’s how you can set it up in just a few steps:
- Create a Free Captain Data Account: Get started by signing up here.
- Provide the Company ID: Use the sales_navigator_company_id as an input, either on the platform or by uploading a CSV file.
- Configure Your Parameters: Refine your search using filters like Employee Keywords, Employee's Title, Geography, Seniority Level, and Function. You can find more details and examples on how to use Boolean searches and codes for each filter here and in Captain Data's help articles.
- Set Additional Filters: Choose to exclude CRM contacts, saved leads, or viewed leads to make your lead list more targeted and clean.
- Launch or Schedule: Once everything is set up, launch the action immediately or schedule it to run at a later time.
- You're all set! The action will generate a list of leads and their key metrics based on your search parameters.
This action streamlines the process of finding and analyzing relevant leads on Sales Navigator, helping you efficiently manage your outreach efforts.
How to leverage this action’s output?
Using the Search Sales Navigator Metrics action, you can greatly enhance your lead generation and prospecting efforts by collecting detailed information about employees at target companies. But how can you make the most of the data you retrieve? Let’s dive into some strategies.
First, by leveraging the sales_navigator_company_id and applying filters like Employee Keywords, Geography, and Seniority Level, you can precisely target leads that align with your ideal customer profile. This specificity helps your sales team focus on high-value prospects, increasing your chances of closing deals faster.
For example, if you're searching for senior-level marketing professionals in the tech sector, you can narrow down the search by using Boolean operators to exclude lower-level positions and unrelated roles. Using the Employee's Title filter ensures that you reach the right decision-makers. Furthermore, applying the Geography filter allows you to focus on leads within your target regions, be it for local campaigns or specific market expansions.
Additionally, the Search Sales Navigator Metrics action allows you to exclude CRM contacts, saved leads, or even viewed leads. This feature is particularly helpful if you’re using Sales Navigator on an Enterprise plan, where syncing your CRM with Sales Navigator ensures that your team isn't reaching out to the same leads twice, thus avoiding duplication of effort.
Once you've generated a refined list of leads, you can enrich the data by applying additional actions, such as finding contact details like email addresses. These extra steps make your outreach efforts more effective, allowing you to contact the right people directly. You can then export this enriched list to your CRM or lead database, streamlining the transition from prospecting to nurturing leads.
For example, after obtaining a list of high-potential leads, you might set up automated follow-up workflows. If you're targeting leads across multiple locations or sectors, the flexibility of this action allows you to generate separate lists based on different criteria, ensuring your marketing and sales efforts are segmented and highly targeted.
In conclusion, by using the Search Sales Navigator Metrics action effectively, you can drive more precise lead generation and outreach strategies. From detailed filtering options to CRM integration, this tool equips you with the data you need to engage the right leads, at the right time, with minimal manual effort.
Go further
To maximize your lead generation potential, you can combine the Search Sales Navigator Metrics action with other Captain Data actions. Here are some recommendations:
- Extract LinkedIn Company Employees: Once you’ve gathered lead metrics from your Sales Navigator search, you can deepen your research by using the Extract LinkedIn Company Employees action to pull a broader list of employees from the same company. This allows for a more comprehensive view of potential leads within the organization, helping you target your outreach to different roles or departments. Learn more.
- Message LinkedIn Profile: After generating your list of qualified leads, you can engage them directly by sending personalized messages on LinkedIn using the Message LinkedIn Profile action. This helps to initiate conversations and build relationships with your prospects. Learn more.
- Extract LinkedIn Post Likers: Target engaged leads by using the Extract LinkedIn Post Likers action. This can help you identify individuals who have shown interest in relevant content, allowing you to add them to your prospecting list for targeted follow-ups. Learn more.
By integrating these actions, you can create a seamless workflow that boosts your lead generation, targeting, and outreach efforts. Each action complements the other, giving you a powerful toolkit for scaling your sales operations and building meaningful connections with high-value prospects.